**Job Description
**
Snap Inc. is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

Snap’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world (used by 750 million people around the world every day); Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and our AR glasses, Spectacles.

Snap India has been a cornerstone of Snap’s growth since 2019. Snap has made significant investments in localizing the app and has successfully built a highly engaged Snapchatter community in India.

The Product Marketing team uses a balance of art and science to inspire and drive monetisation product development and product growth. They work in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and how Snapchat helps businesses grow. They also build business cases to evaluate product development opportunities.

We’re looking for a Product Marketing Manager to join our Ads Product team at Snap Inc!

What you’ll do:

• Lead product marketing for India, at Snap.

• Be a recognized Brand and Direct Response Ads solutions expert and to develop go-to market strategies and growth plans for India, including Solutions positioning, narratives, internal communications, and marketing activation strategies

• Continuously assess the capabilities and value proposition of our ad products via market trends, advertiser feedback and competitive benchmarking in order to influence our monetization strategy

• Drive successful cross functional alignment on go to market strategy & planning and track success metrics accordingly

• Inspire and educate both internal and external teams on Snapchat’s Solutions for advertisers

• Build frameworks and processes to structure conversations, create & socialize marketing initiatives, and drive alignment across teams and leadership

• A team player who can successfully work cross-functionally with various stakeholder groups, both within Snapchat and across partner organizations, with minimal guidance

• Knowledge, Skills & Abilities:

  • Strong understanding of the digital marketing industry dynamics - Brand and Performance marketing

  • Excellent verbal and written communication skills, with the ability to synthesize complex detail into clear plans and communications

  • Data based decision making

  • Cross Functional leadership and alignment

  • Program Management

  • Strong public speaking skills and comfortable with client presentations

  Minimum Qualifications:

  • Bachelor’s degree (in marketing, business, or economics) or equivalent years of experience

  • 8+ years of experience in product marketing, consulting, marketing strategy or equivalent experience

  • Preferred Qualifications:

    • Advanced Degree (e.g., MBA)

    • Solid track record in launching products & driving global adoption

    • At ease with data analytics tools, such as Looker & Excel, and working with Data Science or Data Engineering teams

    • Advertising experience at digital ads platform, media agency, or in house with advertiser

    "Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office at least 80% of the time (an average of 4 days per week).

    At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. If you have a disability or special need that requires accommodation, please don’t be shy and contact us at accommodations-ext@snap.com.

  • Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

• Bachelor’s degree (in marketing, business, or economics) or equivalent years of experience

• 8+ years of experience in product marketing, consulting, marketing strategy or equivalent experience

• Preferred Qualifications:

  • Advanced Degree (e.g., MBA)

  • Solid track record in launching products & driving global adoption

  • At ease with data analytics tools, such as Looker & Excel, and working with Data Science or Data Engineering teams

  • Advertising experience at digital ads platform, media agency, or in house with advertiser