10000+
students ' lives touched
120+
Bschools Associated
100+
Industry Mentors
5000+
Mentoring hours/month
10000+
students ' lives touched
120+
Bschools Associated
100+
Industry Mentors
5000+
Mentoring hours/month
Movie-watching habits in India have changed dramatically since COVID. Many viewers, once regulars at cinemas, now prefer the convenience of OTT platforms. Even the Hindi film industry's benchmarks for success have shifted as films earning ₹50 crore are now considered hits. With audience preferences evolving, the big question is what it will take to bring people back to theatres.
Jun 17th, 2025
India has emerged as the world's top office space absorber post-COVID, with firms trading up to premium buildings. Strong demand from GCCs, BFSI, pharma, and engineering sectors is driving net absorption, even as infrastructure lags. Institutional players now dominate supply, with a growing emphasis on green, amenity-rich buildings as Indian firms compete for talent and global relevance.
Jun 17th, 2025
Xportel, a platform simplifying global exports for Indian businesses, raised seed funding from Rukam Sitara and Flipkart Ventures. The funds will enhance tech, operations, and marketing to help SMEs navigate exports. With India's rising export focus, Xportel aims to digitise workflows and ease trade processes, supporting the government’s $2 trillion export target by 2030.
Jun 17th, 2025
At 76, Urmila Asher, known as 'Gujju Ben', turned grief of encountering deaths in her family into grit, by launching a home kitchen business in Ahmedabad. Starting with ₹450 in sales, her venture now earns ₹3 lakh/month, with 70% of orders from Swiggy, Zomato. Her story is a powerful reminder that real entrepreneurship knows no age, only purpose, resilience, execution.
Jun 17th, 2025
A growing wave of business-focused AI tools is enabling marketers to extract campaign intelligence without writing a single line of code. These systems prioritise usability, using conversational prompts and curated outputs. Analysts say this is democratising data access beyond analysts and tech teams.
Jun 17th, 2025
Enterprises are adopting AI systems that monitor data pipelines and flag connector failures before they affect reports. These tools detect updates in third-party APIs and automatically adjust the integration. This trend is reducing downtime caused by broken connectors in marketing and CRM data flows.
Jun 17th, 2025
Marketing teams are turning to adaptive reports that evolve with usage over time. Instead of relying on static templates, these learning-based reports improve insight delivery by remembering past queries, adjusting formats, and highlighting patterns. Experts say this reduces decision lag in fast-moving teams.
Jun 17th, 2025
With marketing spend scattered across platforms, new AI models are helping brands spot subtle trends that would otherwise go unnoticed. These systems compare performance metrics across timeframes, regions, and audiences — surfacing correlations like seasonal spikes or audience fatigue. Analysts say this aids faster decision-making.
Jun 17th, 2025
Firms are experimenting with AI tools that autonomously fetch, clean, and organise marketing data without requiring business analysts. By eliminating the manual effort of data wrangling, companies aim to free up time for strategic planning. Industry experts say such systems are blurring lines between analytics and execution.
Jun 17th, 2025
Indian markets bounced back despite Middle East tensions, with Sensex and Nifty gaining nearly 1%. Gold hit a record ₹1,01,078/10g as safe-haven demand rose. Meanwhile, India's trade deficit narrowed in May on reduced imports, and steelmakers may benefit from better margins this quarter. Power demand, however, slipped due to an early monsoon.
Jun 17th, 2025
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